CardinalCommerce
CardinalCommerce, a Visa Solution, is a digital authentication provider. At Cardinal, we combine decades of experience, proven technology, and dedicated service to create digital authentication that’s as rewarding and engaging for you as it is for your customers. Our mission is to make authentication a trusted standard for everyone within the digital commerce ecosystem.
Card Brands or Networks
Corporations that connect consumers, businesses, and financial institutions to transact through electronic and contactless payments instead of cash and checks. Popular brands are Visa, Mastercard, American Express and Discover.
Cardholder
A shopper who uses a card issued by a bank to make cashless payments to a merchant. A person or entity that is issued a credit or debit account that is accessed with a card or PAN.
Cardholder Authentication Verification Value (CAVV)
CAVV is a cryptographic value generated by the card issuer using a complex mathematical algorithm, packed with valuable data from the authentication session, that is decrypted by the issuer when the payment moves into authorization. It is generated by the issuer’s ACS. A secure and untampered CAVV indicates transaction wellness.
Cardinal Consumer Authentication
Cardinal’s rules-based Consumer Authentication solution which allow merchants and issuers to authenticate their consumers during digital transactions. Merchants can balance the risk of each transaction with their consumers’ preferences and needs.
Card-not-Present transactions (CNP)
Credit, debit or virtual, or pre-paid card transactions in which the shopper and the card are not physically present, from the merchant’s perspective, at the time of the actual transaction. Examples are ecommerce (digital) or mail/phone order transactions.
Card-Not-Present Fraud
Also known as ecommerce fraud, card-not-present refers to online payments as opposed to presenting a physical card in store. Card-not-present fraud is fraud that occurs in a digital environment.
Card on File
Card details are stored in a consumer account with a merchant or digital wallet provider in order to streamline the checkout process for returning customers. This can be used for one-click payments, pay-per use services, or any recurring payment that does not follow a fixed schedule.
Chargeback
A payment card transaction that is under dispute. This action is initiated by the card issuing financial institution to settle a financial claim between the issuer and acquirer. This claim may be initiated by the issuing financial institution directly or by their consumer, the cardholder, and can result in the transaction being billed back to the merchant. These are not to be confused with refunds for returned goods.
Consumer Authentication
The term used to describe tools intended to verify that the person making the transaction is actually the person authorized to do so, both in-person and not-present transactions of all kinds. Consumer authentication is widely used (outside of 3-D Secure) through many platforms such as logging into a mobile banking application, accessing email accounts, mobile devices, and more. As fraud and account takeovers happen in many different mainstreams, consumer authentication or two-factor authentication is necessary to protect identities and passwords.
Cardinal offers consumer authentication products for acquirers, issuers, merchants, and processors around the globe.
Credit Card Number
AKA PAN (Primary Account Number). The number on the credit, debit, or payment card provided for a given transaction that ties to the cardholder account with the issuer. For any charge or refund transactions against a payment card, this card number must be provided. In the case of refund transactions, the first four and last four digits may be provided in lieu of the full number.
Cross-border payment
When a payment method issued in one country is used to make a purchase from a merchant based in another country. This is also referred to as an "international payment".