Whether you’re a backyard grower or managing a huge nursery, taking your business online is a great way to boost sales and expand your customer base. But what does it take to sell plants online? It’s not enough to post on the internet and hope for a bite. Below are some tips to get you started.
The first thing you need to begin selling plants online is a Nursery License. This license is state specific (and sometimes county specific), and must be obtained in the same state as the nursery. These licenses usually involve paying a fee, an inspection and a lot of registration forms. The license is vital and must be obtained before you can legally sell your plants. Sellers also need to do their research and check for restrictions on plants they intend to sell because many states have specific importing and exporting regulations.
Online Payment Options
After you’ve obtained a license, the next step is determining how to process online payments. Payment scams are common on both sides of a transaction. This trend necessitates the need to find a safe and secure way to process credit cards and other forms of payment. Integrating safe payment processing software into your site is an easy way to make customers feel comfortable, and it will also verify purchases. Small companies and individuals use services like PayPal and ProPay, but other options are available, including using a secure server to process payments in-house.
Where to Sell
Once you have a license in hand, and know how to securely process payments, it’s time to start making money. There are a lot of places online that make selling easy and effective. People will post ads to multiple sites in order to reach a larger audience. If you opt against creating your own website, you can use some of the common sales sites, which include:
Once you start making sales, you have to think about shipping. Plants must be packaged correctly to withstand being handled by the post office. Sellers need to research proper care methods and shipping needs of individual plants since some plants require different elements to ensure they arrive at their destination alive and healthy. After they’re boxed, the license number should be printed and easily visible, and you should mark all packages “fragile” and “this side up.”
Despite the unique challenges that come with selling plants online, it isn’t as time consuming or difficult as it seems. By following the simple steps above, you can easily send your plants all over the country and spread the beauty of your hard work.